Paris Jackson takes the plunge in Skim’s swimwear campaign

Welcome to Paris Jackson’s pool party.

The 24-year-old daughter of Michael Jackson is the latest star to pose for Kim Kardashian’s Skims brand, following in the fashionable footsteps of Heidi Klum, Tyra Banks, Kate Moss, Megan Fox and more.

The model/musician appears in Skims’ new swimwear campaign alongside two other Gen Z celebs: TikTok superstar Bella Poarch, 25, and “Outer Banks” actress Madison Bailey, 23.

In the images, Jackson is lounging on a raft in a long-sleeved, zip-up one-piece ($98) and soaking up the sun in a nude triangle bikini top ($38) and matching sarong ($78), while shedding her many tattoos. shows.

“I’ve known Kim for a while and have always admired her style, so to be part of the latest swim campaign for Skims is a full circle moment. I love the brand and it was so much fun doing this shoot,” Jackson said in a press release.

Michael Jackson's daughter Paris Jackson in a bathing suit
Michael Jackson’s daughter has made a name for herself in the modeling world.

She and the other trendy, tattooed stars were chosen for the ads because, according to the release, they’re “the newcomers who exemplify the fun, young LA scene.”

The influencers were photographed and directed by Cobrasnake (real name: Mark Hunter), who made a name for himself in the early days of snapping scene queens. The famed party photographer captured Katy Perry, Lady Gaga and countless other “It” girls on their way to fame, all in his signature “indie sleaze” style.

Paris Jackson and Madison Bailey
Jackson and Netflix actress Madison Bailey appear together in the new ads.
paris jackson in the pool in a swimsuit
Paris Jackson was chosen for the pool party-inspired photo shoot in Los Angeles.

At its March launch, Kardashian’s first Skims swimwear range sold out quickly; a subsequent drop in metallic styles earlier in July also flew off the shelves quickly.

The styles seen on Jackson, Poarch and Bailey will be out on Thursday, July 28, so mark those calendars now.

paris jackson on the red carpet
“I’ve known Kim for a while and have always admired her style,” Paris Jackson said in the press release.
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