Kylie Jenner hit back at a TikTok user who accused the reality star of faking her relatability to boost her public profile.
Jenner responded to @plasticchandler’s video, suggesting that her most recent review of Kylie Cosmetics Lip Kit is “very adapted to an influencer’s style.”
The makeup mogul replied, “It’s really not that deep or calculated. this video took me 5 minutes to make. and yes I’m still driving and doing normal stuff .”
In the TikTok user’s clip, he said: “This is something Emma Chamberlain would post. And I think it’s just interesting because it’s like being a billionaire girl. Why are you watching Lip Kits in your car if you live in a multi-million dollar house?”
Jenner’s original video showed her dropping her phone and saying, “Ah, s–t” before launching an ad for four new lip gloss shades.
“Dropping the phone was a bit cringey,” @plasticchandler said in response.
Several commenters echoed the feeling that the “Kardashians” star was not authentic in her latest social media posts.
“Girl, did you just walk out of the mansion to get in your car like you went to the store and couldn’t wait to try it,” wrote one person, while another commented: “How to be recognizable: step one: step in to the car, step two: drop the phone THAT’S IT.”
Many even theorized that Jenner may have tried to rebrand herself after the birth of her son, whose name has yet to be revealed, in February.
When her daughter Stormi was born in 2018, the “Keeping Up With the Kardashians” alum almost completely withdrew from the public eye, which was in stark contrast to her “King Kylie era” from 2014 to 2017.
TikTok videos posted in 2022 show the businesswoman making fun of her sister Kendall Jenner, filming herself cooking and giving fans a glimpse into her life with her mini-me daughter.
The shift in content has led many to believe that Jenner is making a calculated effort to be seen as a relatable, evoking the “King Kylie” days when she made a name for herself with a newfound confidence.
The Hulu personality most recently faced criticism online for barely acknowledging the presence of a reporter when they took a photo together.
The reporter, Alexa May Rhodes, then deleted her TikTok video of the awkward moment after fans berated Jenner for not giving her a “hug, smile, or even a word.”